We all know the drill by now, we need to get those client reviews. Why? Because in the digital world, client reviews and recommendations are the equivalent to "word of mouth" advertising. These reviews let other who are looking for services know whether or not we are a trustworthy or reliable provider and can, in...
"How Social Proof and Online Reviews Improve Caregiver Recruitment"Continue reading
A common complaint that we hear from senior care business owners is that there is a lack of caregivers that want to work. This complaint is followed closely by the complaint that caregivers aren't showing up for the interview. While daunting, these problems, like most others in life, have a number of causes. In...
"Caregiver Recruitment Issues? Look at your Ad structure."Continue reading
If you have worked in the senior care industry, you understand that we are in service of our community. This generally means that those we serve, we will interact with in business as well as in our personal lives. Because we live in a diverse world that we share with many of different faiths and...
"Diversity tips for a Senior Care Business Owner: Living Kosher in Our Communities"Continue reading
Growing your home care agency starts with developing your I.N. (Influencer's Network) Group. This group will eventually develop into the accounts and referral partnerships that will lead to new clients and, ultimately, lead to the increase of billable hours and revenue you need to grow and expand your agency. A great referral partner for...
"Senior Care Marketing Tips: How to work with Hospice Companies"Continue reading
“You have to help sort out the staffing situation” “I’d do anything to make sure a case is staffed” “#1 problem is to get caregivers” “I am turning away clients because I cannot find enough caregivers” We have been hearing these phrases from every operator we have spoken to.. We want to solve the...
"Caregiver Recruitment: A Conversation with the Augusta Team"Continue reading
Honestly, on a scale of 1 to 5, how would rate your employee handbook? 5 – Super Star: It was updated in the last two years to reflect the changes that happened as a result of COVID. 4 - Wannabe a Star. The handbook was updated in the past four years. We know we need...
I’m Sam, I’ve been doing social media marketing for home care agencies for 5 years. I’ve been able to get up to 30 qualified applicants for my customers every single month. You can reach out to us at www.augusta.care. Hi, I’m Yvan. I’ve been in the technology industry for 20 years and I was...
"5 Concepts to Improve Caregiver Recruitment Response Rates"Continue reading
A service area or “Territory” is determined a few different ways depending on your business model. Most franchises, for example, determine theirs by measuring the population within a geographic area or within a pre-determined square mileage, while independently owned agencies tend to restrict their service area by town or county. In some states, territories will...
"Need Better Recruitment Results? Get to Know Your Territory"Continue reading
As a franchisor, you invested heavily to get your business off the ground. From building a successful model agency, to developing your FDD, a lot of blood, sweat, and tears went into bringing your dream to reality. After all your hard work and investment, it finally happens...you sign your first few franchisees. You feel on...
"Top Issues Affecting Home Care Franchisors"Continue reading
